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- To assist the Ministry of Health and Population in formulating national policies, strategies and laws related to health education and content development.
- To work out guidelines, protocols and standards and quality determination related to health education and material development.
- To develop behavioral change and health education materials.
- To facilitate the development of materials to be operated with the involvement of the association.
- To develop health education and materials in coordination with the concerned bodies.
- To modify health education and materials as required on the basis of monitoring and evaluation.
- To provide technical assistance for state level health education and material development.